Inzoi Publisher refuted Steam agreement, insisting that sales is a better performance metric because it is a single player game
Blog Andrew Joseph 11 Jun , 2025 0
Inzoi Publisher Krafton talked about a continuing debate about its fierce steam concurrent player count and insisted that selling as a single player is a better performance.
The eye-catching Sims rival launched BIG on Steam and launched at an all-time peak number of players of 87,377. Crafton announces Inzoi sold an impressive 1 million copies in a weekThis is the fastest sales milestone in the game published by Megacorp in South Korea. Just 40 minutes after the release, CH Kim said that at the time, Krafton planned to “promote” the game as a “long-term franchise IP”.
However, since the launch, Inzoi's Steam concurrent players have dropped, with a peak of 1,477. As Thegamer According to reports this week, Inzoi's peak concurrent players even dropped below the 16-year-old The Sims 3 on Valve's platform.
IGN asked Krafton to comment on the situation and responded to considering Steam Peak concurrent player numbers as a barometer of the game's success, as it was a single player game.
“Inzoi continues to generate sales steadily, and as a single player, it is best to measure the performance of the game by mentioning additional sales at each major update point rather than the volume of steam that occurs simultaneously,” Krafton said.
Focus on the number of concurrent Steam players has become a hot topic in the industry in recent years, with many developers and publishers insisting that they are not telling the entire story of the game, especially for single-player games.
In 2024, John “Bucky” Buckley, community leader at Palworld developer Pocketpair, explain Our obsession with the concept of “dead games” and the number of players is unhealthy for the video game industry and gamers. In April this year, Alex Bolle, production director of Helldivers 2, Tell IGN Steam concurrency is an “indicator of wait”.
As for Inzoi, Steam user reviews do have a significant impact on game visibility on Valve platform, but remain “positive” for all reviews, but have “mixed” the recent reviews. As an early access game, it hasn't been fully released yet, and Krafton puts forward IGN's point of view in its statement:
“That is, early access is just the beginning of the Inzoi journey, and in many ways, our work is just beginning. At this stage, the team’s top priority is to collect player feedback and continue to develop the game’s development with enhanced features, improved performance, overall immersive and engaging experiences. We thank our dedicated Inzoi community and look forward to our Inzoi community and new content updates, not new content updates.”
Meanwhile, Crafton announced that Inzoi will enter the Mac App Store and Steam in August. Krafton said Inzoi's Mac version has been optimized for Apple's latest MacO and gained “full advantage” of Apple's MetalFX and Core ML to “provide the same great gaming experience as Windows.”
Wesley is IGN's news director. Find him on Twitter via @wyp100. You can reach Wesley via [email protected] or secretly visit [email protected].