Sony suggests PlayStation coupled with rising prices, the highest level attracts more players

Sony shared a new report with investors saying the PlayStation 5's market growth and the continued expansion of PlayStation Plus' user base. The latter has been so successful that it has added users to the highest subscription tier that Sony is already considering the price increase of PS Plus “to maximize profitability.”

After release The report is onlineHideaki Nishino, president and CEO of Sony Interactive Entertainment, appears in Fireside Chat And it clarifies that the only direction of PlayStation Plus price is rising.

“The PlayStation Plus service provides tremendous value for our players and we will continue to add value and adjust pricing strategies in a dynamic way to maximize profitability,” Nishino said.

Now, PS PlusThe premium level in the U.S. is priced at $160 per year, while the additional fee is $135 and the required fee is $80.

Nishino's statement posted at Sony's speech showed that 38% of all PlayStation and subscribers chose the first two tiers, Premium and Extra. Additionally, the percentage of additional levels of PS plus subscribers increased from Sony's fiscal 2022 to 16% to 22% in fiscal 2024. During the same period, PlayStation Plus premium subscribers rose from 13% to 17% of all PS Plus users.

Nishino noted that Sony will “add more value” to the PS plus subscription to justify raising the price. It is unclear what this might require, especially since Sony has left the path of the following game pass, which is to drop AAA games on the service on the first day.

Just last April, Sony raises PS Plus price In several countries, while not immediately increasing the United States. North American players may not be so lucky next time.